Extinde-ti reteaua sociala prin e-mail
Email list rental is a marketing technique that involves working with large data providers in order to procure a list of email addresses that focus on a very particular market segment (lists can be geared around specific demographic or geographic details). Once this list has been procured, an email campaign is produced, which includes the [...]
Tags: e-mail, marketing, social network, Categoria Marketing, Retele Sociale, 13 Dec 105 metode de integrare in media
Five Types of Integration Brands face five types of integration. They are all important and most are hard but necessary. Paid, Owned, Earned Global & local Across the Enterprise Inside & Outside the Organization Inside Every Job Paid, Owned, Earned - When you combine the power behind your own Web site and Facebook page (insert brand [...]
Tags: media integration, social metwork, Categoria Retele Sociale, 13 Dec 10Structura + Social Media = Dream Combination
Saptamana trecuta am tinut un prim workshop pe Social Media la un eveniment interesant: How To Web. Am spart gheata, nu am fost singura in sala si am plecat de acolo mult mai increzatoare ca in doua ore am mai furat cateva inimi. Spunand “Welcome to the Social Side“, iata si care a fost intrebarea [...]
Tags: domeniu, practica, specialisti, structura, Categoria Retele Sociale, 03 Dec 10Analiza clienţilor: Localizeaza-ti strategia social media – este mai uşor decât crezi
A recent study sponsored by the Social Media Success Summit suggested that 88% of businesses were using social media networks for marketing with the most commonly used platforms being Twitter, LinkedIn and Facebook. Econsultancy’s 2010 Social Media and Online PR Report also reported that 83% of marketers are planning to increase their spending on social [...]
Tags: cercetari, companii, marketing, multinationale, piata, Categoria Retele Sociale, 03 Dec 10AT&T verifica postarile de pe Twitter
Earlier this month, we reported on AT&T’s internal Twitter-tracking technology which is used by its social media support staff to listen for customer complaints regarding service issues. Tweet about a bad 3G signal or a dropped call on your iPhone, and AT&T is listening. A social media team of about 21 people across the U.S. [...]
Tags: clienti, network, probleme, Social Media, Categoria Retele Sociale, 02 Dec 10TweetSentiments.com API
TweetSentiments.com API este noua aplicatie dezvoltata de reteaua de socializare Twitter pentru “analiza sentimentelor”. Deocamdata, noua aplicatie este cel mai adesea folosita pentru monitorizarea brandurilor, insa cei de la Twitter asteapta cu nerabdare si alte idei creative din partea utilizatorilor pentru API. Mai multe detalii despre aplicatie si modul de utilizare sunt valabile aici. TweetSentiments.com foloseste [...]
Tags: analiza, aplicatie, mecanism, Twitter, Categoria Retele Sociale, 02 Dec 10SEO si retelele de socializare
Puncte cheie cu rol de a sublinia importanta combinarii retelelor sociale cu SEO: The fact of the matter is that many tried and true marketing techniques are actually a hybrid of social media and SEO. For example, this very guest post from Mr. Arndt on Pro Blogger is an example of an exercise that drives [...]
Tags: blog, investitie, media, retele, tehnica, Twitter, Categoria Retele Sociale, 01 Dec 10Myspace vizibil prin Facebook
In urma retragerii lui Jason Hirschhorn de pe postul de CEO a retelei de socializare Myspace, i-a luat locul un tehnolog recunoscut pe plan mondial, cu o experienta de mai bine de 14 ani in marketing, managementul afacerilor si dezvoltarea produsului. Noul CEO Mark Jones a venit cu noi idei de crestere a vizibilitatii Myspace, [...]
Tags: afaceri, Facebook, Myspace, retele, Categoria Retele Sociale, 01 Dec 10Cum sa castigi prin retelele de socializare
Investitiile de marketing ale companiilor de orice fel trebuie sa fie bazate in primul rand pe o buna definitie a obiectivelor, resurselor si publicului tinta, strategii si tactici construite pe baza celor trei indici, cat si o buna planificare a metodelor de evaluare. Retelele de socializare sunt o noua metoda de promovare a brandurilor insa [...]
Tags: beneficii, investitie, manager, marketing, retele, YouTube, Categoria Retele Sociale, 01 Dec 10Cum sa creezi o pagina pe Facebook pentru fani
Photo credit: Marc Dietrich Did you know that if you already have a personal profile Facebook page and want to create another one for your company you can’t? Businesses on Facebook are supposed to have a Fan Page, not a Personal Page! Check out the Facebook terms of service, and read carefully what they say: [...]
Tags: facebook account, How To Create A Facebook Fan Page, social network, Categoria Retele Sociale, 26 Nov 10
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